We are always open to learning together with our partners.
Our headquarter is in Milan, Italy, but we work with people and companies in every part of the world. Alba Street works together with multinational organizations and startups in many sectors such as Financial, Pharmaceutical, Medical Device, Cinema, Advertising, Automation, Robotics, Non Profit. We create for our partners new analysis and studies based on the most innovative tools. AS manages complex projects in digital and IT sectors. We have many passions: computer science, mathematics, statistics, big data, but also cinema and enterteinment.
We like to merge people and tools to find the best way to realize a technological project. We have created tools for business intelligece, elearning, video enterteinment, web radio, intranet networks, social media management, ecommerce, surveys. We use big data to read the world and help the organizations to understand which is the way they have to go. Our challeng is: allow our partners to easily manage the most complex processes.
Digital Transformation: the growth of many companies over the past decade has been linked to digital development, in every sector. We actually know that digital development is important for every kind of business, even the most traditional: energy, fashion, utilities, constructions.
Web Analytics: Monitoring the results of your digital presence helps every organization to understand which tool works properly and what can be improved. This approach is the right one to increase visits to corporate websites, apps and social channels, but it is especially important to increase their quality. Today the study of web performance is a fundamental part of the management control process.
Business Analytics: It is sometimes considered a matter opposed to Business Intelligence. However BI is the best tool for BA. Business Analytics uses the tools of business intelligence to drive strategic planning, because past performances and metrics are essential to develop new insights based on data and statistical method. We use analytical models and numerical analysis to drive decision making from a multidimensional perspective.
Market Insights: How is the digital presence of the competitors? With this information every company can improve his digital strategy obtaining important results. In recent years even companies that have not yet done so are investing energy to understand how to optimize the use of the web. We help our partners to understand the value of internet in every sector, the revenues to create future scenarios. Every business is a digital business.
Signals: There is many information that can be obtained by analyzing the data on web. Instead other information can be be asked with surveys and polling platforms. After collecting the data, these must be processed and displayed to be read by professional analysts but not only them. We have created the most advanced tools to process and display this information and every day we do our best to improve them.
Digital Advertising: According to Zenith’s Advertising Expenditure Forecasts, internet advertising will account for 52% of global advertising spending in 2021. There are many advertising digital channels and, first of all, an organization must identify suitable ones for his strategy. Specific skills are required to manage them effectively. We manage advertising campaigns on a national and international scale for startups and large companies.